We Ball

The slang phrase "we ball" describes keeping going despite setbacks or bad circumstances. While it originally drew from the slang verb "ballin," today "we ball" is less about success and more about pushing on with a shrug and a smile. People often use the phrase after something disappointing, embarrassing, or stressful happens, adding humor and resilience.

No single person created the phrase, but it became closely associated with Young Thug, whose 2015 tweet and later collaborations helped popularize "f*** it, we ball." The expression exploded as an Internet meme in the early 2020s, where people often used it both sincerely and ironically. Today, you'll see "we ball" in memes, group chats, gaming communities, and social media whenever people decide to laugh off a setback and keep going.