SWM
Single white male
Example
I'm looking for a SWM with a flexible job and a love for dogs
I have the perfect guy for you!
SWM definition by Slang.net - The Slang Dictionary
This page explains what the acronym "SWM" means. The definition, example, and related terms listed above have been manually compiled and written by the Slang.net team.
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SWM is a quick way to refer to a single Caucasian male in demographic profiling and social descriptions. You will likely see SWM in personal dating-related ads or profiles online when a person is looking for a companion or describing themselves (similar to SWF for "single white female").
The SWM classification may also be used in marketing and sociological studies. For example, marketers may tailor products, services, and advertisements to meet the interests of the SWM demographic.
Sociologically, SWM may be a loaded term for some since it can carry certain stereotypical expectations in popular culture and media. For example, it might evoke the image of an unkempt, unsophisticated bachelor lifestyle with misogynistic dating behaviors. People may also use SWM to mean "straight white male."