APAC

APAC is a region encompassing various countries from the Asia and Australian continents and other countries bordering the Pacific Ocean. It is one of several shorthand options for referring to global areas, with others including MENA, LATAM, and EMEA. People also use it to organize competitive online gaming regions.

You will likely see people use the term in business, marketing, and media contexts when discussing demographics. For example, an advertising executive may compile a package of commercials targeting APAC countries. Or, your boss may send out numbers detailing how the sales team performed in APAC subregions.

APAC countries

APAC countries may differ based on the context in which people use them. Prominent countries frequently categorized as APAC include Russia, China, Japan, Australia, India, South Korea, and Pakistan. Countries across the Pacific, such as the United States, Canada, and Chile, are sometimes included but often are not.

APAC is a quick way for people to direct credit or praise to someone or something in a message. People commonly use it to reply to someone who gives credit to the wrong individual.

For example, your mom may text you gratitude for planning her birthday dinner, but you reply with, "APAC goes to Molly. She invited people and made the reservations!" Or, your co-worker may message you thanks for covering her helping design a logo for their project, and you reply with, "Thanks for the recognition, but apac goes to Jim. He did most of the work."